business development

More Master Mind Musings

I recently received an email with a question about master mind groups from a person who is starting one with some colleagues.  She asked if I had any materials on the topic, so I forwarded the link to the blog post I wrote last year. I realized that in that post I talked more about the process and less about the content of MM groups.  With a new format MM workshop starting next week, I thought I’d talk about the content and format of a good MM group.

Have a theme.  Most of the MM groups I’ve been involved with have the theme of business development – starting or building a business, supporting entrepreneurs.  However, you could also have a MM group devoted to writing, marketing, developing a non-profit, art or any other topic of your choice.  Just make sure it’s relevant and engaging to all involved.

Have a strong facilitator.  It’s also important to have someone in a leadership role to facilitate the discussion and keep the group on track. Timekeeper, reflector, engager, cheerleader – all of these are the job of a good facilitator.  Depending on the structure of your group, one person takes the reigns.  You may also consider handing off the responsibility now and again to those interested.  

Have a structure.  In the Victory Circles, we start with a check-in (wave the checkered flag to celebrate your victories!), spend the majority of the session covering a specific topic (e.g., how one of the master mind principles relates to your business), then end with intentions for the month/quarter ahead.  Without a structure, the group can lose its focus, momentum and productivity.

In our full day Master Mind Intensives, we spend half the day working on a quarterly Action Calendar for each business owner.  We take a month by month look at your plan for sales, marketing, joint venture partnerships and more so you have a clear direction moving forward for the next three months.

Make the time.  As busy entrepreneurs, we can “blow off” those activities that aren’t right in front of us.  If you’ve read Michael Gerber’s The E-Myth Revisited, you’ll recognize the technician who is always working in the business instead of on the business. 

A great gift you can give yourself and your business is the gift of time for reflection, planning and strategizing to move your business forward.  A master mind group is a great resource for that.  It’s consistent, structured and draws on the expertise of other like-minded entrepreneurs who come from different perspectives and backgrounds.

Entrepreneurs, especially sole proprietors, can get isolated in their businesses.  You need to get out of the office and meet some people,  While MM groups are not networking groups, of course you end up networking with other business owners and creating relationships that can lead to productive, business building collaborations.  You never know.

Unlocking the Power of the Master Mind Workshop

In a continued effort to "give the people what they want" (remember that classic from the 80s?), we've created a new MM format to deliver the benefits of a MM group while delving into the Victory Circles Master Mind Principles in a 3-hour workshop.  Basic CMYK

We'll review the 12 principles of success that were inspired by Napoleon Hill's writings, then spend extra time on the first principle:  establishing the Definite Chief Aim of your business.  Why are you in business?  What's your passion?  What do you want to achieve?

This is beyond just your goals.  It's really your purpose of being in business.

You can see why that's the place to start.

It's about developing the mindset and the skill set to build a successful business.

Do you have lessons you've learned from being in a Master Mind?  Questions?  Add yours below.

To learn more about our upcoming in person and online workshops, check out  You can also find a recording of a recent webinar where we further discuss the master mind principles and ways you can put them into practice in your business.

Gloria M. Miele, Ph.D. is a business development and leadership coach and Victory Circles facilitator in Southern California.  She is passionate about helping others discover and develop their strengths to achieve greater business success through coaching programs, workshops, staff training, executive coaching and keynote speaking.  You can also connect with us at